Product updates, shipped in the open. New detectors, sharper analysis, and the occasional fix.
Ask anything about a competitor and get a sourced answer, drawn from the intel we’ve tracked, not generic web search.
We now evaluate each competitor move against your own positioning, then tell you what it means for you and exactly what to do about it. Set up your Positioning Profile once, and your weekly digest gains a prescriptive “For You” section.
Months of competitor activity across pricing, product, people and funding, grouped into the moves that actually shifted the board. Read the whole trajectory at a glance.
The Benchmark plots each competitor across strategic dimensions, so you read their priorities by shape, not by keynote.
Every competitor now gets a battlecard with Why We Win, their weaknesses, objection handlers and discovery questions, refreshed from the intel we track. And you can pull all of it into your own tools.
Every competitor plotted by activity volume and strategic importance, so the ones drifting into your top-right quadrant get the focus they deserve.
Your weekly digest is now a synthesised narrative with inline citations, not just a list. We also started watching the ad libraries.
Before and after of any competitor page (pricing, product, positioning copy), with a written summary of what changed and why it matters.
The intel now lands where your team already works, and any tracked activity can become a public, shareable page.
We launched. Parano monitors the companies you track, synthesises the moves that matter, and delivers a digest to your inbox.